Belle Chevre

Belle Chevre is an award-winning goat cheese maker in northern Alabama. Our multi-faceted social media strategy includes the following posts designed to engage users with cheesy humor. #ArtDirection #Social #PackageDesign #Broadcast #AwardWinner

Packaging Re-Design

Changing the name of the product from Breakfast Cheese to Cream Cheese positions the brand as a potential disruptor in the dairy aisle, where it will compete head-to-head with mass-producing competitors like Philadelphia.

Cream Cheesy Valentines

On Facebook, Belle Chevre-themed valentines featured their top four cream cheese flavors and a blushing bagel.

Broadcast

Spreadable goat cheese has been a breakfast staple in Europe for centuries. Adults love it, but will their kids like it? See for yourself in these charming spots featuring local families.

And here’s the long cut: